The Art of Strategy.
The Business of Events.

Crafting the Future of Live Experiences. Join BBA EVENT MANAGEMENT.

3 Years Full Time
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About Course

The 3-year Bachelor of Business Administration (BBA) in Event Management program at Raisoni is a high-octane journey designed to transform creative thinkers into strategic executors. It offers a sophisticated route for students to master the complexities of the global experience economy, large-scale production, and modern brand storytelling. The program empowers learners to design, plan, and lead high-impact events in a rapidly evolving social and corporate landscape through a blend of logistical precision and creative innovation.

The curriculum seamlessly integrates core management principles with specialized tracks in Media Production, Public Relations, and Digital Event Tech. Students dive deep into advanced areas such as venue logistics, risk management, celebrity management, and corporate branding. Beyond the stage, they learn to master high-stakes negotiation, marketing psychology, and the technological tools from augmented reality to event management software that drive today’s data-driven experience markets.

A hallmark of the program is its commitment to experiential learning. Through live event simulations, mandatory backstage industry internships, and direct involvement in organizing institutional summits, students move beyond the classroom. This hands-on approach ensures that graduates possess both the technical expertise and the professional poise required to manage everything from global music festivals and sports leagues to grand weddings and corporate product launches in real-time.

Graduates of the BBA Event Management program at Raisoni are prepared to launch high-impact careers as Event Strategists, Wedding Planners, Public Relations Officers, and Creative Directors. With a degree that balances logistical rigor and artistic vision, they are highly sought after in sectors ranging from luxury tourism and sports management to global media houses and fintech firms, where experiential marketing is the key to brand growth.

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Objectives of the Program

  • Establish a robust foundation and build a comprehensive background in event planning, hospitality management, and creative production principles.
  • Gain adequate knowledge of modern industry concepts, including venue logistics, risk management, public relations, and global media dynamics.
  • Provide students with opportunities to apply strategic marketing, vendor management, and real-world execution practices through live project simulations.
  • Develop the recipient's analytical, decision-making, and problem-solving skills to navigate high-pressure production environments while fostering exceptional leadership and crisis-management abilities.

Study at GHRISTU Pune for a successful future & drive your career in the right direction with our BBA in Event Management.

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Key Details

Three-Year (3) degree course

Event Simulation Labs

On-Field Industry Experience

Industry-Integrated Curriculum, Incubation & Start-up Support

ICT-Enabled Smart Classrooms, MoUs with Event Management Agencies

Future of EVENT MANAGEMENT PROFESSIONALS

₹7,20,000/Year*

In India, Event Management professionals with 5+ years of experience, especially those handling large-scale corporate accounts or high-profile weddings, earn competitive salaries that scale rapidly with portfolio growth.

18.5% Market Growth

The Indian events and activation industry is projected to grow at a staggering CAGR of 18.5% through 2032, driven by the resurgence of live concerts, luxury destination weddings, and mega sports leagues.

1.5 Million Jobs

Over 1.5 million job opportunities are emerging globally for event professionals in specialized roles such as Virtual Experience Designers, Sustainable Event Consultants, and Sports Property Managers.

Eligibility

To apply for the BBA in Event Management at G H Raisoni, you must meet the following criteria: Educational Qualification: Completed Class 12 (or equivalent) from a recognized board (HSC / CBSE / ICSE or equivalent) in any stream (Commerce, Science, or Arts). Candidates awaiting their final results are also eligible to apply on a provisional basis.

Required Subjects :Students from all academic backgrounds are welcome. However, proficiency in English is essential as it is the primary language for corporate communication and event coordination. A background in Business Studies, Sociology, or Psychology can be an added advantage for understanding market and consumer behavior.

Minimum Marks Required:

Admission Procedure

Getting into GHRISTU's BTech is a structured yet seamless process. Here’s how it works:

Step 1: Admission Notification
  • The University announces the admission cycle on its website, notice boards, newspapers, and other public platforms.
  • Stay updated to ensure you don't miss key dates.
Step 2: Application Submission
  • Fill out the application form with accurate details.
  • Attach all required documents.
Step 3: Shortlisting & Selection
  • After the application deadline, a shortlisted candidates list is published on the University website and notice boards, or students are notified directly.
Step 4: Provisional Admission (If Awaiting Results)
  • You can apply even if your Class 12 results are pending.
  • If shortlisted, you will receive provisional admission, but you must:
    • Submit your previous year's mark sheet as proof of eligibility.
    • Provide your final Class 12 mark sheet within one month of admission approval.
  • Failure to submit the final mark sheet on time will result in cancellation of provisional admission.
Step 5: Application Rejection Scenarios

Your application may be rejected if:

  • You fail to meet the eligibility criteria.
  • The prescribed fee is not paid.
  • The form is incomplete, including missing signatures (candidate/parent/guardian).
  • Required documents are not submitted on time.
Step 6: Enrollment Confirmation
  • Once all documents and fees are submitted, you will be assigned a University enrollment number, officially marking the start of your journey at GHRISTU.
Original documents and FOUR sets of attested photocopies are required at the time of admission:
  • CAP Allotment Letter (for candidates allotted seats through CAP Rounds)
  • HSC Marksheet
  • SSC Marksheet
  • CAP Final Merit Number Document
  • Passing Certificate / Board Certificate of Std. 10th / SSC
  • MHT-CET 2023 Score Card
  • JEE (Main) 2023 Score Card
  • Nationality Certificate
  • Domicile Certificate
  • HSC Leaving Certificate
  • Aadhar Card (Photocopy)
If Applicable:
  • Caste Certificate with Category
  • Non-Creamy Layer Certificate (valid)
  • Migration Certificate (for boards other than M.S. Board / from RTMNU)
  • Eligibility Certificate (for other than M.S. Board; must be submitted within ten days from the date of admission)
  • Certificates in Proforma A, B, C, D, E, G, J, K, L, U & V, etc.
  • Income Certificate
  • Gap Certificate
  • Caste/Tribe Validity Certificate for SC/ST/OBC/VJ/DT-NT (A/B/C/D)/EWS Categories

Core Skills

  • Strategic Event Planning
  • Production & Technical Logistics
  • Budgeting & Financial Control
  • Public Relations & Media Management
  • Risk Management & Safety
  • Vendor & Stakeholder Management
  • Event Marketing & Sponsorship
  • Experiential Tech Integration

Career Opportunities

Entry Level
  • Event Coordinator
  • Public Relations Executive
  • Logistics & Operations Assistant
  • Social Media Coordinator
Mid Level
  • Event Manager
  • Wedding Planner
  • Sponsorship Manager
  • Production Lead
Senior Level
  • Event Director
  • Chief Experience Officer (CXO)
  • Creative DirectoR
  • Founder/Agency Head

Future Studies

There are several postgraduate programs and degrees you can pursue after completing BBA EVENT MANAGEMENT, which are as follows:

MBA in Event Management & PR
Masters in Advertising & Brand Management
Masters in Tourism & Hospitality Management
Post Graduate Diploma in Media & Entertainment
Masters in Sports Management
Certified Special Events Professional (CSEP)
Certified Meeting Professional (CMP)
Digital Event Strategist (DES) Certification
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FAQ

What are the skills required to study for a BBA in Event Management?

To excel in this field, you need a unique blend of creativity and logistical discipline. Strong interpersonal skills, multitasking abilities, and a "calm under pressure" mindset are essential.

The program focuses on Execution Excellence. We bridge the gap between creative imagination and operational reality through live project exposure, technical production workshops in our specialized labs, and our dedicated incubation center for budding event entrepreneurs.

While entry-level roles typically offer ₹4–6 LPA, specializing in high-growth niches like Technical Production, International Destination Weddings, or Sports Management can push packages significantly higher. Senior professionals and successful agency founders often command earnings of ₹15–25 LPA+.

Absolutely. The rise of "Phygital" (Physical + Digital) events has created a massive demand for event professionals who understand broadcast technology, metaverse engagement, and digital audience analytics. Modern event managers are now tech-strategists who use data to enhance the attendee experience.

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Applications of admission are now
open for academic year 2026-2027

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